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Brave New Meatless Products from Fungi

Feb 26, 2021 08:30AM ● By Bernice Butler
Chicago startup Nature’s Fynd backed by Bill Gates, has created a new method for producing meatless and dairy-free foods. The Fy Breakfast Bundle includes dairy-free cream cheese and meatless breakfast patties, and costs $14.99. It’s meatless because Fy is a non-GNO, fungi-based protein substance produced using a fermentation process.

Founded in 2012 by CEO Thomas Jonas, Nature’s Fynd produces fungi-based protein products based on a research project at NASA that discovered a way to efficiently grow edible and nutritional fungi protein from microscopic organisms. The company claims that producing foods with this method is better for the environment, using less water, land and energy compared to traditional protein sources.

California-based Impossible Foods already makes plant-based beef patties and sausage, that are sold in chains like Burger King and Starbucks. Beyond Meat, another West Cost startup, will make plant-based snacks and drinks for PepsiCo.

Jonas says, “We’ve deeply studied our consumers and we know that Fy’s unique versatility, which delivers great-tasting meat and dairy alternatives for every occasion, is highly appealing.”

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