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Natural Awakenings Dallas -Fort Worth Metroplex Edition


Dallas/Fort Worth: When it comes to transportation, what drives you?

Ford Motor Company, as part of its Power of Choice fuel efficiency tour, recently asked DFW residents about their views on everything from fuel economy to the environment to electrified vehicles. Below is a snapshot of what Ford uncovered.

  • While more than nine in ten (92 percent) households in DFW own a vehicle, only 2 percent of those are green. More than half of respondents (61 percent) say they are likely to purchase or lease a green car in the future.
  • Most of respondents (80 percent) are satisfied with their primary vehicle’s fuel economy, but the vast majority of respondents (92 percent) expect new cars today to have better gas mileage than they did five years ago.
  • More than two-thirds of respondents (67 percent) are more concerned about climate change now than they were five years ago.
  • According to survey results, DFW drivers believe that in the next five years, the majority of cars on the road will be green cars (55 percent) and over three-quarters of respondents agree that green cars are the cars of the future (80 percent).
  • More than two-thirds of respondents (68 percent) report that driving a green car would make them feel better about their environmental impact. One-third (34 percent) even admit they are starting to feel irresponsible by not driving a green car.
  • However, many respondents state they are confused about all the different types of green cars available (63 percent), and more than half report they don’t know the difference between a hybrid and a plug-in hybrid (56 percent).
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